Thursday, 3 July 2014

BBA - SEM - 2 - SPRING 2014



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ASSIGNMENT
DRIVE  SPRING 2014
PROGRAM  BBA
SEMESTER  2
SUBJECT CODE &
NAME
BBA 201  - RESEARCH  METHODS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400
words. Each question is followed by evaluation scheme.
Q.No  Questions  Marks  Total
Marks
1  Briefly  describe  the  different  steps  involved  in  a  research  process.  What  are  the
characteristics of good research?
Meaning of Research
Listing the steps of the research process
Explanation of the steps involved in a research process
Characteristics of good research
2
2
4
2
10
2  a. Explain the different types of research designs.
b. Explain the Probability and Non-probability sampling methods.
Meaning of research design
Types of research designs
Explanation of Probability and Non-probability sampling
methods
2
4
4
10
3  The important task ahead of the researcher is to document the entire work done in the
form of a well-structured research report. Describe in brief the components of a
Research Report. What are the guidelines for writing the research report?
Meaning of a Research Report
Components of a Research Report
Guidelines for writing the Research Report
2
4
4
10



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Assignment
DRIVE  SPRING 2014
PROGRAM  Bachelor of Business Administration- BBA
SEMESTER  2
SUBJECT CODE & NAME  BBA202: BUSINESS STRATEGY

1  What is business strategy? Explain the need for business strategy.
Meaning of business strategy
Explanation of the need for business strategy
3
7
10
2  Define strategic management. What are the causes for failure of Strategic 
Management?
Definition of Strategic Management
Causes for failure of Strategic Management
3
7
10
3  Write short notes on the following:
a)  Core competencies and their importance
b)  Strategic leadership. 
a) Core competencies and their importance
b) Strategic leadership.
5
5
10



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ASSIGNMENT 
DRIVE  SPRING 2014 
PROGRAM  Bachelor of Business Administration-BBA 
SEMESTER  2
SUBJECT CODE & 
NAME 
BBA203 & FINANCIAL ACCOUNTING 

1  Explain the objectives for accounting. Write about the limitations of accounting. 
A  Objectives for accounting 
Limitations of Accounting 
10 
2  What is Petty Cash Book? Solve the below given problem. 
On 1
st
Jan 2009, Ramanathan opened a Bank Account by depositing Rs.6,000/- in 
cash. All remittances are to be paid into bank on the same day on which they are 
received and all payments are made by cheques. Enter the following transactions 
in three columnar cash book. 
Jan 2 – Goods sold to Mohan for cash Rs.250 
Jan 5 – Settled Hari’s account of Rs.200 at a discount of 5% 
Jan 7 – Received from Shyam a cheque for Rs.725. Discount allowed Rs.25. 
Jan 10 – Purchased a calculator for Rs.200.Spent Rs.50 on the cover. 
Jan 12 – Shyam’s cheque was returned dishonoured. 
Jan 15 – Received a money order for Rs. 25 from Hari. 
Jan 20 – Shyam settled his account by means of a cheque for Rs.755,Rs.5 being 
for interest charged 
Jan 27- Purchased machinery from Rajiv for Rs.5000 and paid him by means of a 
bank draft purchased from bank for Rs.5005. 
A  Meaning of petty cash 
Solving the problem 
10 
3  What are Errors in Accounting? Explain the classifications of Errors. Write any 
two examples of one sided errors. 
A  Errors in accounting 
Classification of errors 
Examples of one sided errors 
10 
4  From the following Trial Balance, prepare trading and profit and loss account for 
the year ended 31st Dec 2009 and balance sheet on that date. 
Dr (Rs.)  Cr (Rs.)
Drawings  10000 
Stock on 1-1-2009  46000 
Purchase & purchase return  150200  600 
Cash in hand  3400 
Bank balance  22660 
Freehold premises  38600 
Trade expenses  840 
Printing, stationery & advertising  1640 
Professional charges  280 
Commission received    3300 
Investments as on 1
st
Jan @ 10 %  4000 
Interest on above    200 
Sundry debtors and creditors  36000  29000 
Wages  25000 
Salaries  14000 
Capital    114000 
Income tax  1600 
Discount allowed and received  6300  4600 
Sales return and sales  550  208950 
B/R an B/P  3200  10000 
Office furniture  3050 
Rent, rates and insurance  4000 
Provision for bad debts    670 
Total  371320  371320 
Adjustments: 
a)  Provide for wages Rs.5000/- 
b)  Write off 5 % depreciation on freehold premises and 10 % on office furniture 
c)  Insurance to the extent of Rs.200/- relates to 1993 
d)  Stock on 31-12-2009 is Rs.52000/- 
e)  Charge interest on capital 5 % and on drawings Rs. 300/- 
f)  Further bad debts are Rs.1000/- 
g)  Provide for doubtful debts @ 5 % on sundry debtors 
h)  Make provision for discount on debtors and reserve for discount on creditors 
@ 2 % 
A  Preparation of trading account 
Preparation of P/L a/c 
B/S 
10 
5  Give  the  meaning  and  importance  of  bank  reconciliation  statements.  From  the 
following particulars of Neha and Co. prepare Bank  Reconciliation Statement on 
March 31, 2008. 
Rs. 
Overdraft as per pass book  16,500 
Interest on overdraft  1,600 
Insurance premium paid by the bank  800 
Cheques deposited but not yet credited  5,500 
Cheques issued but not present for payment  6,000 
Wrong credit to firm account by the bank  1,000 
A  Meaning of Bank Reconciliation Statement 
Importance of bank reconciliation statement 
Calculation of bank reconciliation statement 
10 
6  Explain on endorsement of a bill. Solve the given problem. 
Black sells goods worth Rs.2,000 to Brown on  1
st
October, 2004 and draws a bill 
on him for the amount for 2 months. On the same day, the bill is endorsed by him 
to his creditor, White. The bill is duly paid on maturity. Pass journal entries in the 
books of all the parties.(drawer, endorsee, acceptor) 
A  Explanation of endorsement of a bill 
Journal entries in the books of Black 
Journal entries in the books of White 
Journal entries in the books of Brown 
10 



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ASSIGNMENT
DRIVE  SPRING 2014
PROGRAM  Bachelor of Business Administration- BBA
SEMESTER  2
SUBJECT CODE & 
NAME
BBA 204- Marketing Management


The brand is the symbol of the product’s personality. It is developed though diligent market 
research and is based on the customer’s needs and wants. Explain the various steps which 
are undertaken in the formation of a brand with examples. 
Definition of brand  2
Steps involved in brand development   6
Examples  2  10
Describe the methods of environmental analysis-SWOT, PEST. 
Strength, Weakness, Opportunity, Threat  5
Political, Economic, Social, Technological 
Environment
5  10
3
Define  Marketing  Planning.  Explain  about  the  two  different  Competitive  marketing 
strategies. 
Definition of Market Planning  2
Price based marketing strategies  4
Differentiation based marketing strategies  4  10
Define Product mix. Explain the factors determine the decisions of the Product mix. 
Definition of Product mix  2
Factors determine the decisions of the product mix  8  10
Define Service Marketing. Explain the strategies for Services Marketing. 
Definition of Service Marketing  2
Strategies for service marketing  8  10
6
Define  Green  Marketing.  What  are  the  reasons  for  which  companies  adopt  green 
marketing? 
Definition of Green marketing  2   
Reasons for which companies adopt green 
marketing
8  10



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ASSIGNMENT
DRIVE  SPRING 2014
PROGRAM  Bachelor of Business Administration- BBA
SEMESTER  2
SUBJECT CODE & 
NAME
BBA205 – MANAGEMENT INFORMATION SYSTEM

1  Define Planning process. Explain the three stages of a Planning process. Explain the 
guidelines for a successful Planning process.
Definition of a Planning process
Stages of a Planning process
Explaining the guidelines for a successful planning process
2
3
5
10
2  What do you mean by ERP? Describe the situations before and after the existence of ERP. 
Explain the challenges involved in ERP
Definition of ERP
Explaining the situations before and after ERP
Explaining the challenges in ERP
2
3
5
10
3  Define Decision Support System (DSS).Explain the components of a DSS. State the 
differences between DSS and Expert System(ES) 
Definition of DSS
Explaining the components of a DSS
Differences between DSS and ES
2
3
5
10
4  Explain the functions of DBMS. Discuss the advantages and disadvantages of 
DBMS
Explain the functions of DBMS
State the advantages of DMBS
State the disadvantages of DBMS
4
3
3
10
5 A project is composed of 9 activities the three estimates of time in weeks for the 
activities are given below in the following table.
Activity  Immediate 
predecessors
Optimistic time  Most like time 
duration 
Pessimistic 
time
A  --  5  8  10
B  --  18  20  22
C  --  26  33  40
D  A  16  18  20
E  A  15  20  25
F  B  6  9  12
G  C  7  10  12
H  D  7  8  9
I  F, E  3  4  5
a.  Draw a PERT Network
b.  Determine the expected time and variance for each activity
c.  Determine earliest and latest occurrence time of each event
d.  Determine the critical path for the network
a.  For correctly drawing the network diagram
b.  For determining the expected time and variance for each 
activity
c.  For determining the earliest and latest occurrence time of each 
event 
d.  For identifying the correct critical path
2
3
3
2
10
6  Write short notes on the following :
a)Neural Networks(NN)
b)Business Process Re-engineering(BPR)
Concept, advantages and disadvantages of Neural Networks
Concept and importance of BPR
5
5
10



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